Designed to help you solve the most common English language problems and queries,
this book provides accessible reference formats
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with examples and explanations of errors in sentence construction, spelling, punctuation, and grammar.
A designer in New York creates a beautiful design, but the colors become dull when pressed.
An art director in Seattle says that if you send the file to the print shop, the work won’t print.
The editor of a college newspaper cannot understand why all the photos in the newspaper are rough.
And there’s Chicago for the freelance designer to bid on his first print job. Linescreen, DPI, CMYK, RIPs, bleeds, spot, spreads: why didn’t they teach this in design school?
Whether Sandee Cohen is a seasoned graphic designer creating her first newsletter or needs to step up her professional-looking print,
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Sandee Cohen comes to the rescue.
It will teach you how to operate your desktop printers and solve the riddles of dealing with print providers.
You’ll learn all the necessary skills, terminology, and typographic rules (and when to break them).
It’s like having your own production manager over your shoulder.
Design to Print’s wealth of information will make your designs look just as stunning as printed ones on your monitor.
This book will help you: Choosing the right desktop printer for your needs
Understanding resolution in the end Get the results you want from your page layout
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and image editing applications Finding the
best stock images Know what to expect
when RGB colors are converted to CMYK Understand
fonts Preflight Working with a print Conversation